Adnatomy: How SimpliSafe Managed To Promote Robbert Larson Throughout The Pandemic

On episode two of Adweeks Adnatomy – a new video series that explores how brands, agencies, and production companies continue to advertise during the pandemic – we sat down with the SimpliSafe team to talk about their latest spots with Robbert Larson, the masked home security company, to speak – but friendly spokesman.

Learn how members of Calyer Creative, Element Productions and SimpliSafe's in-house marketing team worked together remotely to shoot the spot in atypical circumstances.

Check out Adnatomy's exclusive and full ad below:

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