Marketing

While people have been working from home, harmful emissions from traffic around the world have fallen dramatically. But even if people are on the move again after the pandemic,…
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In response to George Floyd's death nearly a year ago, companies began issuing statements not only condemning the murder of Mr. Floyd, but also recognizing and condemning…
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How many times have you added a consumer product to your virtual shopping cart to be distracted, hesitant, or just to walk out the window? And how many times have…
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Since White Claw took the beverage world by storm - which culminated in the harsh seltzer summer of 2019 - there have been almost no official marketing efforts by the brand. Plain…
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Receiving messages too often is the number one reason people opted out of branded messages (email lists, text lists, etc.) during the COVID-19 pandemic, according…
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One of the things that excited me as a young aspiring journalist was the noble responsibility of the news media to serve as the "fourth branch" of…
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I just saw a webinar that offers little-known secrets for making powerful presentations. At least I tried. After nearly 15 minutes of introductions, discussions…
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From Kaleigh Moore March 30, 2021 Never waste time thinking on a topic when you should be writing! I can't think of anything to write about.…
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Julian Duncan, CMO / SVP of Social Responsibility and Impact at Jacksonville Jaguars, provides an overview of how…
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Most seasoned marketers are very optimistic about the US economic outlook and plan to increase their marketing spend over the next 12 months. This is based on…
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