four Methods AI Will Make You a Higher Marketer in 2021
In 2021, companies taking advantage of artificial intelligence will be able to personalize any experience and ultimately drive growth. Many AI features are already available in the tools we use every day to help marketers understand what works, what doesn't, and areas for improvement. Accenture explores this idea, stating, "75% of CMOs admit that previous formulas don't match the new disruptors and can deliver more relevant customer experiences." With the need for relevant customer experiences at an all-time high, artificial intelligence is helping companies send messages that Understand the needs of their customers and create meaningful moments.